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Entries in 2002 (7)

Wednesday
Feb152012

Where There are Boats There Must be Cars—But How Many?

This article, by Ron Stone, was published in Marina Dock Age – September 2002. Is the amount of car parking at marinas and boat launching ramps meeting the demand? Is there any way to determine a reasonable ratio?

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Wednesday
Feb152012

Seeking ROI on Marina Marketing

This article, by Dennis Kissman, was published in Marina Dock Age – September 2002. Marketing a marina does not have to be difficult or expensive, but it must be well thought out and well executed. The first thing you need to understand is that when you market your marina you are aggressively going out to sell your goods and services. How that comes across to your intended audience is the difference between a successful marketing plan and a failed plan. No matter how good you think your plan is, if your intended audience does not see it the same way, you do, and then you have wasted your time and money.

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Wednesday
Feb152012

Fire Protection for Drystack Storage Buildings

This article, by Gene Spinazola P.E.,, was published in Marina Dock Age – November 2002. Conference presentations are interesting to me, especially when the topic is Drystack storage. Generally, the conference begins with an overview of the industry and discussion of the economics of the Drystack industry. There will be presentations on buildings, rack systems, fork lifts and stacker cranes, and so on.

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Wednesday
Feb152012

Plan for a Crisis

This article, by Dennis Kissman, was published in Marina Dock Age – November 2002. The cyclical nature of the business can cause significant problems for marina owners. One area that has hurt the growth and stability of our industry over the years is cash management. It’s not easy and requires a lot of discipline.

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Wednesday
Feb152012

International Trends in Marina Development - 2002

This article, by Ron Stone, was published in Boat & Motor Dealer – December 2002. Judging by papers presented at ICOMIA’s 4th International Marina Conference in Sydney, Australia, several trends in marina development, already well established in previous years, grew even stronger in 2002.

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